First Friday - March 6th - EVENT ONE

concepts in motion
homework - design event
first friday - march 6th - 2009


the first friday event in Denver’s Sante Fe Art District is one of my favorite things to do. from
a design perspective this event encompasses a wide variety of design elements mixed with
traditional art media. this art fair is packed with professinal designer’s work, unique gallery
set up, color, composition, and maximixing the use of printed media.

my intention for using first friday as a design event was to take note of paintings that could
transfer well onto printed media for potential branding.

the core gallery had plenty of oil paintings that would be strong on a graphic design piece.
the first paintings i noticed was of Josh Armijo’s set of “picasso-like” portraits. these were so
well executed in his stroke and color choices. my favorite was his “untitled” painting of a man
who appeared to be screaming. this piece could be photographed or scanned in any
arrangement and used for an entire ad campaign. his use of dark black and teal lines moving
with different stroke weights give it an unending capacity for multiple use.

i also enjoyed Sarah Ali’s golden leaves. these would be an excellent photography source for
branding a floral, furniture, or jewelry shop.

Galde Gallery was also full of incredible work. i am a long time fan of Rick Sargent’s sculptures.
these would be SO strong as cropped backdrops to an ad campaign. the depth of thought,
time, and interpretation that go into these designs are perfect for any thought provoking ad
campaign. my favorite pieces are “walk the walk” and “swallow dream”.

i spent the rest of the evening walking into every gallery i could see. i had a great time and
encourage every designer to take advantage of the wide range of inspiration from this broad
collection of local artists.